Ronn Torossian reveals 5 effective headings

The only way to get your reader’s attention is by writing content with good headlines. This has always been the strong point of Ronn Torossian the CEO of a well-established Public relations firm.

A recently revealed how he always manages to get it right.

1. The first option is to create a list. Often the user is looking for urgent information and a list is convenient, which is why, it’s bound to get a response. Human beings love lists, as it is sorted out and easier to interpret.
2. Generate excitement by using titles such as ‘10 reasons why (topic) rocks! A casual read tends to get a greater response that a mendable formal one.
3. Add a sense of secrecy to the title. ‘What they don’t want you to know.’ Make users feels like they’re getting something they won’t get anywhere else.
4. Add the ‘big revelation’ touch. ‘Finally revealed’ ‘the truth about’ and so on.
5. Teach them. ‘How to excel’ let them know how to better themselves as a certain thing, because everybody wants to, and it will get you reads.  

More updates by Ronn at Wired Innovation Insights

Make catchy headline to grab viewer’s attention

A catchy title is what that has potential to trigger reader’s mind to reach the content following that title. Without a tricky headline that has capability to turn the website visitor into a reader, the rest of the content becomes worthless.

In order to communicate your message properly to the targeted audience, it is must to pull the reader smartly into body text. Here are some guidelines revealed by Ronn Torossian, the public relations expert and founder of 5WPR, to help you write even better titles.

Before you start to write a title as yourself, does it offer the reader something for reading? Title the well-written and informative content with something relevant that readers want. It should be precise and transparent which gives readers the clear idea of the post is all about. An important thing to inform you that heading should be unambiguous and easily understandable.

Remember one thing, when people reads a title they are not just reading it for knowledge but also to decides what you have written is meaningful to them or not. If the headline only leaves them with confusion, readers prefer to click away.

The next important factor to be considered when writing title is must be about something. It should be about something you want people to know about. It can be about product, service, brand, or update in the existing practice area. 

Last but not the least, decorate title with keywords can be productive in terms to drive more readers toward it. Check Wired Innovation Insights here